Tag Archives: apps

Google Play In-App Purchase Revenue Growth Jumps 7X In One Year, Subscription Revenue Growing 2X Each Quarter

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Google held a session today at I/O 2013 about how to make money on Android, and in the initial few minutes it shared some updated stats around Google Play revenues and how those are progressing. Not surprisingly, the big growth is coming with in-app purchases, though Google’s recently launched subscription model is also making headway.

Google said that its in-app revenues through Play are up 700 percent since the same time last year, which is reflected in the top apps as listed by highest grossing titles in the Play rankings. Subscriptions, which just launched around 12 months ago, is also making headway, doubling inbound revenue each quarter according to Google. Some apps which use subscription as their exclusive revenue model are now cracking the top grossing list, like Pandora.

The momentum is still clearly behind in-app purchase, and as a result Google suggested that there’s good reason to consider that as a revenue model when building apps. Session host and Google Play Product Manger for Commerce and Monetization Ibrahim Elbouchikhi said that while the team likes to play a game called “Where’s Minecraft?” where they spot the world simulation sim from Notch, which continues to sit high on the charts despite being a one-time purchase paid app, the trend is overwhelmingly favoring freemium experiences.

Other key trends identified include a higher propensity to buy things on tablets vs. phones. Google framed this in light of its attempts to get developers to build tablet-optimized experience, saying that there’s a 1.7x higher purchase rate on tablets than on phones for apps. Also, updated versions of apps that take advantage of recent platform additions like the new capabilities unveiled at I/O this year have a 2.2x advantage at monetization vs. older versions, on average.

For Google, spelling that out is a way of it being able to show devs that it makes financial sense to invest the resources and efforts needed to convert apps to tablet versions, or to make them available with as many new features as possible that show off Android’s system improvements. And it does look to be having an effect on Google’s efforts to improve Android user monetization; Elbouchikhi said that average revenue per user (ARPU) among the Android install base is up 2.5x versus the same time last year.

The App Store’s 50B Downloads Vs. Google Play’s 48B: Android Closes The Gap

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Apple had a bit of a head start when it came to mobile software sales, since it launched its App Store earlier than the Android Market — now called Google Play. The gap between the two, which was more pronounced in terms of initial downloads, has begun to close. Today both Play and the App Store announced very similar milestones.

Apple has been counting down to its 50 billionth app download for a while now. In fact, the assets were leaked via the Apple website backend code earlier today, so we all knew it was coming. Coincidence that it would land on a Google keynote day? That’s hard to tell, but Google had its own milestone to announce: 48 billion downloads announced onstage at I/O today.

The announcements give us a unique opportunity to compare download numbers from both stores on as equal footing as possible, and the result is a snapshot of two app stores that are neck and neck — at least in terms of straight downloads.

That doesn’t take into account paid vs. free apps, or how much revenue each makes from ads and other sources. But as you can see from the graph, it marks one area at least where Google used to trail considerably but is now catching up. Also the fact that Google’s Android OS now accounts for a majority percentage of global smartphone sales means it shouldn’t be surprising that there are a lot of people downloading apps.

Twitter Archiving Service TweetBackup Hits The Deadpool As Owner Backupify Focuses More On Enterprise

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Time for a back-up plan for your Twitter back-up plan. Backupify — the cloud-based backup, search and restore provider for online services — is shutting down its TweetBackup service for Twitter users. The company has posted a note about the closure on its site, as well as — yes — on its Twitter account, noting that new signups are stopping as of today, and that existing users will have 30 days, until June 28, to keep logging into their accounts and back up their data.

After 45 days, it notes, “we will begin purging the data from our Amazon servers.”

On one of the two FAQ pages that Backupify has created to answer some questions about the service, it suggests a couple of alternatives to TweetBackup’s subscribers: for business users, they can opt for Backupify’s own-branded service; for consumers, it suggests going somewhere else altogether, Ditto from Norton Labs, owned by one of Backupify’s strategic investors, Symantec.

We are reaching out to the company to find out more, but it looks like this is indeed part of a larger strategy at the company to reposition itself more closely on its enterprise services and away from lower cost/free consumer offerings.

In fact, this may not be too new of an idea:

“We always intended to have Tweetbackup users join Backupify’s base twitter service,” Backupify’s Jason Ellis notes. And in July 2012, when it announced the $9 million round in which Symantec invested, it noted that the free services (TweetBackup was one) were there mainly for lead-generation for paid apps.

Backupify offers standalone products for Google Apps, Salesforce, and what it collectively refers to as “personal apps,” which include Facebook and Twitter. These it will backup free for a limited amount of data and then charge for more features and more storage space. (Prices for paid services range from $3/month/user for the most basic Google Apps backup through to $50/month for 10 licenses of 1GB each for Salesforce.)

Given that Twitter has now made its own archiving service more widely available now, perhaps the writing was on the wall for whether Backupify would ever be able to translate this into a more profitable service without more investment. Meanwhile, other services like SocialSafe is now offering a free, six-month licenses to TweetBackup refugees.

Cydia, The Alternative App Store For Jailbroken Apple Devices, Now Runs On Android

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Cydia, a platform commonly thought of as the alternative app store for jailbroken iPhones and iPads, has just today arrived on Android of all places. Though Android is by its nature more open and customizable than Apple’s locked-down iOS, it now has a growing collection of apps designed for power users who root their devices – a process that’s similar in spirit to the iOS jailbreak. Cydia for Android could soon become home to some of those same tweaks in time – or at least allow developers to port them to the Android ecosystem, whether or not they’re housed in Cydia directly.

Jailbreaking an iPhone makes a lot of sense because customizing Apple’s software, including its lockscreen and homescreen, is all but impossible. However, on Android, the perception is that many of the quirks and customizations you may desire can be managed through the installation of third-party apps, ranging from Android launchers that can change everything about the device (like Facebook’s Home application, for instance) to very specific tweaks that can change the device’s default behavior.

That being said, rooting an Android phone gives users even more power to do things outside of the scope of what’s possible out of the box. In addition to being able to upgrade to newer versions of Android ahead of “official” releases, various apps for rooted phones and tablets allow users to adjust CPU settings, define custom multitouch gestures, record video of their screens, undelete files, gain access to apps not offered in their country, adjust cache size, change permissions, and a host of other delightfully geeky things.

Cydia for Android could one day become a centralized place to find all those things, but at launch it is merely the framework. The only Cydia-enabled extension available at this time is WinterBoard, the “theme engine” that grew popular on iOS over the years as a way to customize more than just the phone’s background. On Android, WinterBoard works with themes provided by other customization platforms, including ADW Launcher, GO Launcher Ex, Launcher Pro, dxTop, and the T-Mobile/CyanogenMod Theme Chooser platform.

According to a lengthy and detailed description on the Cydia Substrate app in Google Play, the software will run on Android versions 2.3 and up, plus “equivalent” versions like CyanogenMod or the Kindle Fire. It will also work on ARM or Intel CPUs and even on Google Glass. (Are people rooting Glass? Do tell.)

The Cydia substrate has been tested on a number of Android devices, but as with rooting itself, it’s not the sort of thing for a layperson to undertake without a backup in place…and a backup plan, too, on the off chance things go awry and you end up bricking your phone.

If, however, you feel comfortable going beyond the bounds of what’s officially approved, to get started with Cydia (after first gaining root), you can install the APK from the new Cydia homepage or Google Play, then grant Superuser access to Substrate when prompted.

Videos showing Cydia in action on Android have already started popping up on YouTube if you’re more curious than motivated for now:

Cydia for Android is new, but its iOS counterpart is now being used by tens of millions of users, according to Cydia creator Jay Freeman.

Nokia’s Smart Devices Chief On Instagram, Android, Phablets & The Continued Lack Of A 41MP PureView Lumia

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Nokia has added another device to its burgeoning Lumia portfolio of smartphones today, with the introduction of the Lumia 925: a sleek, PureView-branded handset that will be its first flagship on T-Mobile U.S. At today’s London launch, Nokia executive VP of smart devices, Jo Harlow, sat down with TechCrunch to field a few questions.

TC: Despite all the focus on your camera technologies with the flagship Lumia devices, Windows Phone still lacks Instagram. How much of a blocker is that, what are you doing to get round it and why is it proving so difficult to get this app? 

Harlow: Obviously our goal is to brings great apps to the Windows Phone platform. We have a huge amount of respect for Instagram and we continue to work in that direction and in particular with Microsoft, and with apps like Hipstamatic and the ability to share your pictures on Instagram. But the importance of Hipstamatic isn’t Instagram really — it is the great capabilities that Hipstamatic brings and the community that Oggl represents because they’re a community of people who love photography. And so I think in inspiring that world of consumers then that brings attration from others as well.

I would characterise the competition in Android as more of a spec race than anything else… it’s open but that doesn’t make you first.

We worked very closely with Hipstamatic and shared our portfolio with them, we’ve shared our imaging APIs with them, and that’s where we’d like to work with the developers who can bring even more greate experience to our imaging story.

TC: Are you going to be helping to usher in more new camera apps like Oggl or make more of your own new imaging apps? 

Harlow: The first thing we’ve done is make our imaging APIs accessible to developers — whether they’re developing imaging specific apps or in other ways could use the camera in their app — that they could get all the way to the performance of the camera itself. If you look at what’s happened with photography with mobile devices and just how we use pictures you see that what is today is unlikely to be just what is in the future. It’s constantly evolving — now hundreds of millions of pictures are uploaded every day just to social networks. Yes there are imaging specific apps, and there will be more imaging specific apps and communities in the future, but all communities have a deep relationship with pictures because that’s part of the social fabric of our lives these days. And I dont think that changes, that only gets bigger and bigger.

TC: Is the original 808 PureView 41MP  technology a bit of a unicorn now with the Lumias? Or are you working toward it with each iteration of the devices? Or is this something that you think you might never have because you’re going for thinner devices?

Harlow: I can’t comment about our portfolio coming in the future, but what I will say about the PureView technology that we developed that uses a 41MP sensor is that it delivers a consumer experience in terms of zooming after you’ve taken the photo. That is a phenomenal experience. That’s something that we think is very interesting to continue to pursue.

TC: So you’re not ruling it out?

Harlow: I’m not ruling it out.

TC: You talk about how you have been able to differentiate on Windows Phone — with hardware design, camera technology and so on — but why couldn’t you have done that on the Android platform? The reality is that Android is dominant, and Windows Phone is very far behind.

Harlow: The dominance of Android is led by Samsung. I think you can see the difficulty that others have in standing out from Samsung even when they have really good devices. I think first of all it comes down to partnership and the partnership that we’ve had with Microsoft in terms of bringing new experiences to the platform as well as our own differentiating experiences. We did not believe we could have that level of partnership with Android — and that’s a key difference.

TC: But Android is open. You can do what you want… 

Harlow: To a certain degree yes. But I think I would characterise the competition in Android as more of a spec race than anything else and so there is one partner who is the development partner for any new release of Android and everyone else come some time later, so it’s open but that doesn’t make you first and that doesn’t make you necessarily the most competitive.

TC: I know you can’t comment on future roadmap, but what could Nokia bring to a phablet device, i.e. a larger form factor smartphone, if it decided to play in that space?

Harlow: I think the word is ‘experiences’ because as we are investing in great experiences on our smartphone range it’s logical to think that those experiences we would look to take into other types of form factors and make them compatible with each other. Obviously what we would want in any portfolio is that there’s some consistency in the experience that consumers have of a Nokia product.

Realmac To Enter The Mobile Photo Fray With Analog For iPhone, Explains Why We Need Yet Another App

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analog_camera_smallRealmac Software is showing off its latest app today, ahead of a launch to come later in the month. The app is called Analog, and is an iPhone version of its desktop quick and easy photo manipulation software. I’ve been beta testing the software, and the experience it provides is in keeping with Realmac’s other recent mobile releases, like the super simple to-do app Clear it created in concert with Impending. So why does the world need yet another mobile photo app with filters? I asked Realmac Software head honcho Dan Counsell to find out. “It seems like most of the current popular photo apps are competing on features, they keep cramming more and more into them to try and outdo each other,” he explained. “In doing this they have become overly complex and confusing for new users. Camera apps should be fun to use with a minimal interface that just stays out of the way allowing the user to focus on what really matters, their photos.” That’s what Analog manages to achieve. It inherits this approach to simplified photo editing from the desktop version, but adds touch-specific interfaces and controls that are much better suited to the iPhone’s screen. These use a bold, flat design that emphasize clean lines, large hit hit points and a grid-like pattern that provides all your sharing and editing options in as few screens as is possible. Another aspect of Analog’s simplicity is that it doesn’t try to replace the social networks you already use with a new one. That’s by design, according to Counsell. “Online services come and go but by having an app that’s service agnostic we can easily adapt to change.,” he said. “Not to mention the fact that it’s easier for users to have one app that posts to multiple services rather than having to hop in and out of a bunch of different apps.” Analog started out as an idea that was actually pretty far removed from mobile photography. Counsell said the original Mac app was inspired by his own love of photography, which inspired a need for software that wasn’t quite as daunting or involved as something like Photoshop. “I love my DSLR and take the majority of my photos with it, so developing Analog for the Mac first was an easy decision,” he said. “After the Analog for Mac launch we had a lot of requests from

Japanese Carrier DoCoMo To Pay $50M To Take A 7% Stake In Pioneer To Expand Its Push Into In-Car Transport Systems

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Japanese carrier NTT DoCoMo has announced it plans to invest around $50 million into Japanese digital entertainment company Pioneer Corporation, which makes in-car electronics, to acquire approximately seven per cent of the company. The pair described the investment as “a business and capital alliance” in a press release today. The news was spotted earlier by ZDNet.

Specifically, DoCoMo said it intends to “integrate Pioneer’s in-car navigation telematics technologies and related peripheral development capabilities with [its own] mobile cloud expertise to make a full-scale entry into the field of intelligent transport systems (ITS)”. The pair have previously partnered for the integration of car electronics and information services, including the “Docomo Drive NetTM” navigation service, which incorporates DoCoMo’s smartphones placed in dashboard-mounted cradles, but this latest move pushes DoCoMo deeper into the transport systems space.

The pair said they will jointly develop an ITS, for launch later this year, which will comprise of a platform plus services for consumers and businesses, and also in-car hardware.

Here’s how they describe the plans:

The envisioned in-car ITS system will use probe data gathered from Pioneer’s car-mounted navigation system and DOCOMO smartphones in moving vehicles to process detailed traffic information in Pioneer’s ITS cloud platform. ITS services that integrate this information with various other services will be jointly developed and launched for individual and corporate customers this year.

In addition to developing such services and constructing ITS-related cloud infrastructure, the two companies will develop and sell compatible car-mounted communication devices.

DoCoMo said it will make the investment of about five billion yen (approx. $50 million) through a third-party allocation of new shares to acquire approx. 7% stake in Pioneer this coming June 28.

 

Clever Party Playlist App Anthm Evolves Into Jukio After Legal Woes

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After a legal kerfuffle with the band Rush’s management company (no, seriously), the team at Anthm saw their social playlist app get unceremoniously booted from Apple’s App Store. So what’s a down-on-their-luck team of app creators to do? Why, give the app a bunch of new features, a mild facelift, and a new name — Jukio — before pushing it into the wild again.

In case you missed it back when it had a different name, Jukio is an iOS app that lets guests and partygoers choose exactly what they want to hear when the host just can’t be bothered. Setup is dead-simple — one iDevice running Jukio gets hooked up to the sound system, while guests who have the app installed can make requests from a connected streaming music service like Rdio and vote up inspired suggestions to create a party playlist.

One of the neatest things about Jukio though is that you’re not limited to making suggestions at whatever shindig you’re currently attending. As always, half the fun comes from crashing other people’s remote, unprotected party rooms and cramming the playlist with inappropriate tunes. The beauty of the system is that other users can downvote other people’s choices, which unsurprisingly happened to me just about every time I suggested they listen to William Shatner’s stirring spoken word cover of She Blinded Me With Science. Philistines.



So what’s changed over the past year? For one, Jukio finally supports a service other than Rdio — co-founder Ben Myers told us all the way back in February 2012 that the four-person team was working to expand that list of sources, and they announced via blog post the other day that Spotify support has finally been added to the proverbial mix. Throw in the ability for Jukio to run in the background (which I’m surprised didn’t make it into the app any sooner), and access to Rdio and Spotify’s Heavy Rotation sections for easier song selection, and you’ve got yourself a pretty neat party tool.

Sadly, some things haven’t changed since Anthm first hit the App Store all those months ago. The team hasn’t yet made good on their promise to bring Jukio to other platforms for instance, but that could change shortly. There’s still no word on an Android version of the app, but Myers says that a cross-platform HTML5 version is in the works, as is a “Listen With” feature that will let users listen in on Jukio parties across the globe instead of just trolling them from afar.