German Chancellor Angela Merkel’s conservatives and the centre-left Social Democrats (SPD) both face a drubbing in a regional election on Oct. 28 that risks further weakening their crisis-plagued national government, polls showed on Thursday.
Lara Vandenberg, Knotch’s senior vice president of marketing and communications, told me that agencies had been asking the company to recommend of which publishers to work with, so Blueprint is meant to meet that need. She described it as both “this ultimate content planning product” and as “a predictive matchmaker for brands as content becomes so much more of a focus.”
To accomplish this, she said Knotch is scouring the web for sponsored content, then automatically identifying elements like content, themes and trends.
Marketers can then access this data by browsing through different themes and publishers. They can also search based on the audience and metrics that they’re looking for, and Blueprint will recommend publishers who seem like a good fit. Blueprint offers detailed about publishers, like how often they’re publishing sponsored content, who their advertisers are and what kind of response they’re getting.
In some cases, marketers can even click a button to send a message directly to the publisher’s sales team.
The initial brands using Blueprint include JP Morgan Chase and Ford. Vandenberg said the product will only be monetized on the brand side, but publishers can also claim their profiles, turning them into “verified” accounts where Knotch measures their sponsored content directly.
“The idea is for Knotch to be with a brand at every phase of the content cycle, except for the creating,” Vandenberg said. That means the company wants to be involved in “the measurement, the optimization, the distribution, the planning.”
Former world champions John Higgins and Neil Robertson and world number five Judd Trump are knocked out of the English Open.
Oregon zoo posted images taken during routine health checks.
OTTAWA — The federal government has no intention of sending anyone to a major investment conference in Saudi Arabia next week at a time when Riyadh is the target of global outrage — and one source insists Ottawa never had plans to dispatch a delegation.
Cabinet ministers, federal officials and embassy staff will skip the Future Investment Initiative in Riyadh, which is sometimes referred to as “Davos in the Desert,” a senior government insider said Thursday.
Last year, then-natural resources minister Jim Carr attended the inaugural edition of the summit.
This year’s event comes as Saudi Arabia faces intense global pressure following the disappearance and apparent death of Jamal Khashoggi, a Saudi citizen and U.S. resident who has written critically of the Saudi regime.
In recent days, key international figures have announced they’ve cancelled plans to attend the Saudi summit. They include top business executives, U.S. Treasury Secretary Steven Mnuchin, European cabinet ministers, International Monetary Fund head Christine Lagarde and World Bank President Jim Yong Kim.
On the bilateral front, Canada’s relationship with Saudi Arabia has deteriorated significantly since the summer.
In August, Riyadh suspended diplomatic ties with Canada and expelled the Canadian ambassador after Foreign Affairs Minister Chrystia Freeland criticized the regime on Twitter for its arrest of social activists.
The Canadian official, speaking on condition of anonymity Thursday, declined to draw a direct link to recent events when asked why Canadians were skipping the summit — they said Canada is just not going.
On Thursday in the House of Commons, Freeland called Khashoggi’s disappearance deeply troubling as she was pressed by opposition MPs to explain why the government is honouring a multibillion-dollar arms contract with a Saudi regime accused of human rights violations and war crimes.
“Canada has said this with a very strong voice. That’s the message I transmitted to Saudi Arabia’s foreign affairs minister,” Freeland said in reference to the Khashoggi case.
“I’ve also discussed this subject with my counterparts in Germany, the United Kingdom and the United States. We join our partners in calling for a thorough investigation and accountability for this act.”
In response to another question on Saudi Arabia, she said: “Canada’s position on human rights in general, very much including in Saudi Arabia, is clear and firm.”
U.S. President Donald Trump has said that, during their recent conversation, the Saudi king firmly denied allegations that he or his crown prince had any knowledge of or role in the disappearance of Khashoggi, who was last seen entering the Saudi consulate in Istanbul.
— with files from The Associated Press