The government of Ontario has named Hudson’s Bay Co. vice-chairman Bonnie Brooks as the new LCBO board chair, one day after announcing the launch of an online site where customers will be able to order alcohol.
Bonnie Brooks, who has spent 40 years in fashion and retail marketing, has held senior roles with Hudson’s Bay Co. since 2008 when she joined the company and became its first female president and CEO. Brooks is known for engineering a turnaround for the retailer, dropping its moribund apparel brands and bringing in mid-to-high end fashion products.
Brooks was set to retire from her role as vice-chairman before agreeing to take on LCBO role. She said this new opportunity would allow her to help “build on the great work that has already been done, and to take this exciting retail powerhouse to the next level,” with its expansion online and its new role as wholesaler to grocers.
Finance Minister Charles Sousa called Brooks a “visionary business leader” and said she was chosen for the role because of her “incredible track record.”
Brooks had previously spent 12 years at Holt Renfrew in merchandising and marketing. She spent another 11 years in Hong Kong as the president of Lane Crawford.
The announcement continues a period of change and innovation at the LCBO. On Tuesday, the retailer announced customers would soon be able to buy from a selection of 5,000 beer, wine and liquor products online and have them delivered to their homes.
If her appointment is confirmed by the Lieutenant Governor in Council, Brooks would begin working in her new position as of Aug. 28, 2016.