Dealmaster: Get an HP Stream 7 tablet and a $25 gift card for $79.99

Greetings, Arsians! Courtesy of our partners at TechBargains, the Dealmaster is back! The top item this week is an HP Stream 7 32GB Windows 8.1 tablet with a $25.00 Windows Store Gift Card for just $79.00, that’s a $20 savings off the MSRP, not even counting the free $25 you get when you spend the gift card. We’ve got the tablet and much more, below. Enjoy!

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Back in stock! HP Stream 7 32GB Quad-core Signature Edition Windows 8.1 Tablet w/ 1-year Office 365 & $25 Windows Store Gift Card for $79.00 with free shipping (list price $99.99 – add to cart to see final price).

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S&P may cut Buffett’s Berkshire due to cash in Precision deal

(Reuters) – Standard & Poor’s on Tuesday said it may downgrade Warren Buffett’s Berkshire Hathaway Inc because the company plans to spend a large amount of its cash to finance its roughly $32.3 billion purchase of aerospace parts maker Precision Castparts Corp .


China’s ZTE refuses to bring exec to U.S., cites arrest fears

NEW YORK (Reuters) – A U.S. criminal investigation into allegations that China’s ZTE Corp for sold banned U.S. computer products to Iran has spilled into a civil dispute with a New York-based patent licensing firm, as ZTE has refused to make one of its top executives available for questioning over fears he will be arrested.

NY police taking photos of homeless

New York’s police union is encouraging its members to take photos of homeless people to bring attention to what they view as an increase in “quality-of-life offences” in the city.

UPDATE 1-S&P may cut Buffett’s Berkshire due to cash in Precision deal

Aug 11 (Reuters) – Standard & Poor’s on Tuesday said it may downgrade Warren Buffett’s Berkshire Hathaway Inc because the company plans to spend a large amount of its cash to finance its roughly…

Do I Have to Be an Expert to Start a Business?

Are you waiting in the background, listening, learning, but never doing? Are you feeling like you’re just not “expert” enough to actually start your own business so you just stay stagnant, never moving forward, always watching others succeed in their businesses? If so, I’ve got great news.

Expert is a Myth

The most common myth people believe is that you must be an “expert” in your field in order to start your own business. That you must be an “expert” for someone to listen to you, to see you as an expert, or to ever purchase from you.

My question to you is, what is an expert?

When someone hears expert they immediately start doubting their skills, doubting their knowledge set and doubting their abilities. They say to themselves that they’ll start their business after they’ve got a few more years of experience under their belt or when they have attained XYZ degree. It’s unfortunate but it’s true. We feel we need this validation from something or someone in order to pursue our dreams; in order for us to feel like we are worthy or “expert” enough to do so.

Well, I’ve got a news flash for you. You do not have to be an “expert” in order to do what you love. There, I said it. Doesn’t it feel good to hear that and to feel free to move forward with your life and business?

Just “Do It”

Look at what the almighty Webster Dictionary says an expert means; “having or showing special skill or knowledge because of what you have been taught or what you have experienced”. It did not say you had to have X number of years in the field or X number of clients you’ve worked with. It doesn’t say you need 20 testimonials or a degree hanging on your wall.

Look at some of the most famous entrepreneurs out there such as Sir Richard Branson or Mark Zuckerberg. Even Steve Jobs and Bill Gates were around 20 and 21 years of age with little to no experience, were definitely not experts, yet they built multi-billion dollar companies!

What did they all have in common? They wanted to provide value and a service to people. They had passion and drive plus the mindset and courage to just “do it”. They didn’t listen to the naysayers and they didn’t let that little voice in the back of their mind tell them they were too inexperienced to succeed. They believed in themselves and in their future and just went for it.

Steps to move forward

Now, I don’t want you to be too hard on yourself. I too have dabbled in this self-sabotaging act which held me back from my potential for years! I was a continuous learner and implementer of knowledge and had a passion and drive, however I never had any real clients, never made thousands of dollars with my skills, and definitely wasn’t considered a “expert” by anyone. So what did I do? I let those self-limiting beliefs stop me from creating a life and business that I wanted. I undervalued my skills and strengths by not thinking I’m an “expert”, until one day I said enough is enough. If I want to make something of my life then I just need to go for it at whatever stage I am at. So I did and I’ve never looked back.

You need to make the decision to overcome the fear of people rejecting you because you feel you aren’t expert enough. You need to overcome the fear of people not working with you because you’ve never had a client before in your life. You’ll never have a client until you start. Just know that you have enough knowledge and skills to help people who are less knowledgeable than you are. That’s all you need.

So if there is one piece of advice I can give you to help you propel forward and not let being an “expert” stop you is this: There will never be a better time in your entire life for you to live your dream of entrepreneurship. Start today, learn and grow as you go, and continue to help people with your products or services. We need more people to help make the world a better place.

Jessica Walman is a business strategist for new and struggling entrepreneurs. Join Jessica’s newsletter for mentoring opportunities and weekly business tips to jumpstart your online business.

— This feed and its contents are the property of The Huffington Post, and use is subject to our terms. It may be used for personal consumption, but may not be distributed on a website.



6 Tips for Creating the Best Destination Marketing Campaigns

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Imagine this scenario: Two friends sit in Starbucks, drinking frappuccinos. One is using her smartphone to show the other photos of her recent vacation.

“Fiji looks amazing! I’ve got to go there; where did you get that travel package?”

Once her friend shares the source, the second millennial reserves and pays for a vacation package to the same destination using Google Wallet.

This, of course, is a dream scenario to anyone marketing vacation destination packages. With 42% of Americans not taking any vacation time at all in 2014, the destination travel marketer must be resourceful and project destination trends in order to stay afloat.

Essentially, the job of a destination marketer is to create campaigns that will motivate consumers to unlock their wallets and embrace the right destination. Here are some tried-and-true strategies to help you do just that:

Create a primo travel blog
Keep it short and update it frequently. Provide useful and current information about the destinations you are promoting–what do you wish you’d have known before you went? Go visual, using lots of photos and video throughout the blog.

Don Bursell is an entertainer. He travels frequently and looks at new travel blogs constantly. “Most of them are self-promoting and uninformative. I like a meaty blog that gives me information I can use if I’m going there.”

Discounts matter
Consumers’ most preferred ‘gift’ to get from destination marketers? Discounts. Eighty percent said they’d rather receive a discount or coupon than other forms of content like brand news, guides, or interviews in a HubSpot study.

Make sure your travel blog and other social media venues have plenty of discounts available and that they’re easy to access. This means skipping the misleading subclauses and microscopic asterisks that lead to pages of legal terminology that won’t be understood. Remember: 55% of your visitors will spend fewer than 15 seconds on your site, so make sure they can see the discounts at first glance.

Make it mobile
60% of millennials believe smart phones and tablets are the most convenient way to purchase or research products and services. Jeremy Smith, a marketing manager at Rocky Point Resorts says, “All our social media is formatted for easy access on mobile devices. We close about 33% of our sales via smartphones right now.”

Use your reviews
Don’t waste time and money trying to control or manipulate online reviews. As Rocky Balboa famously said, “It is what it is.”

Don’t obsess about negative online reviews. Instead, strive to bury negative feedback under positive input. John Murray is a VP of audience development for newspapers. He advises, “We aggressively solicit customer feedback, and then selectively edit it for use on our landing pages. Sometimes we even post negative reviews, and then explain how we’ve responded to that particular problem — it builds real trust and increases our repeat customer base.”

There is no “off season.”
Some destination marketers talk about the “off season.” Martha Waggoner writes for the AP: “Since all I do is travel on news assignments, I’ve noticed that there really is no such thing as an off season overseas. The people are always interesting and the food is always fascinating — whether it’s the middle of July or deep in December.” You, as a marketer, are challenged with turning a negative, like a snow-bound Idaho village, into a positive — Sun Valley!

Know your demographics and play to them.
Always seek new demographic niches to get into. A travel agency in Southern California, for instance, may be marketing trips to Mexico to retirees and the college crowd. A clever, forward-thinking marketer wants to expand to other possibilities, such as the burgeoning middle class Mexican-American segment that wants to revisit their homeland.

Medical tourism has become an enormous market, with countries like India and Thailand offering state-of-the-art medical care for a third of the price.

Cannabis tourism is another fast-growing market, with “dramatic spikes” in searches for rooms during cannabis-themed festivals in “green” cities since legalization, according to Hotels.com. How do these recent phenomena fit into your destination marketing campaign?

The world is full of beautiful destinations to visit. To make sure the destination you are marketing gets its’ fair share of attention, you’ve got to be aggressive, forward-thinking, and innovative. Not many can say their job is getting people to have the time of their lives!

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— This feed and its contents are the property of The Huffington Post, and use is subject to our terms. It may be used for personal consumption, but may not be distributed on a website.