Four Pitfalls Hollywood Must Avoid To Keep Up With The Kardashians On Mobile

kardashian-pitfall When Apple launched the iPhone in 2007, the world was immediately changed forever and the web gave way to apps as the leading way people absorbed content. As with most emerging mediums, Hollywood was one of the first forces to take notice of mobile and tap its potential to reach fans. Unfortunately, a lot of these attempts have historically ranged from confusing to ridiculous. Read More

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